© 2019 Exactly Agency

Smithsonian

How do you redefine cultural engagement?

We worked closely with the most visited museum in the world to develop real-life content worthy of their iconic status. This resulted in the largest-in-the-nation Yuri's Night celebration in 2018, featuring a DJ set by Washed Out and a multi-media celebration of the 50th anniversary of 2001: A Space Odyssey, allowing thousands of guests to experience the museum in a brand new light. In 2019, we are building on this foundation with more after-hours events and a citywide festival to celebrate the anniversary of the Mars Landing.

Community Engagement / Cultural Alignment / Experiential & Events / Content distribution & amplification / Celebrity & Talent booking / Content & Social Strategy / Branded Content / Storytelling